- Hansung Grand Master Kimchi
- The most popular and representative kimchi. The best quality of cabbages, vegetable, and spices. Ingredients from lacal areas with the best conditions and made through a very scientific process. Superb sense of harmonius color. just the right taste to represent korean kimchi.InquiriesCompany : Hansung Food Co., LtdTel : +82-32-684-5500 +82-32-684-5234(Yoon Kwang-bae)Fax : +82-63-561-0054Email : email@example.comAddress : 9-10, Ojeong-ro 134beon-gil, Bucheon-si, Gyeonggi-do, Republic of KoreaHomepage : www.hskimchi.co.kr
- NATURAL GRAIN ENZYME POWDER grain health diet raw grain powder food
- Natural Grain Enzyme Powder is the best diet that brings the nature itself on your dinning table, using the minimum processes and drying method for minimizing the nutrient destruction and preserving the maximum enzymes of uncooked organic grains, fruits, wild plants, seaweed and other.Natural Grain Enzyme Powder is a powerful blend of nutrient and antioxidant-natural foods that help to support good health. Each serving supplies an impressive amount antioxidant of fruits and vegetables.Natural Grain Enzyme Powder is a healthy product made from fresh grains, fruits, vegetables, seaweeds and mushrooms. -Produced from Over 71 Nutrient, Antioxidant-Natural Foods -All Natural Grain, Fruit, Vegetable Blends-No Preservative, Artificial Color, Flavor Added -> Fiber-rich ingredients promoting bowel movement. -> Fiber-rich ingredients improving cholesterol.-> High-nutrient, low-calorie meal replacement for busy people for busy life.*Ingredients :Brown rice, Barley, Corn fermented Enzymes, Glutinous rice fermented Enzymes, Indian millet fermented Enzymes, Barley fermented Enzymes, Brown rice fermented Enzymes, Black soybean fermented Enzymes, Pineapple extract Enzymes powder, Papain extract Enzymes powder (Papaya), Indian millet, Black soybean, Isomalto- oligosaccharides, Black adzuki bean, Foxtail millet, Corn, Chestnuts, Vitamin-mineral mix(Calcium Hydrogen Phosphate, Vitamin C, Ferrous Fumarate, Vitamin E, Nicotinic acid amide, Zinc Oxide, Vitamin A, Calcium Pantothenate, Vitamin D3, Vitamin B6 Hydrochloride, Vitamin B12, Vitamin B1 Hydrochloride, Vitamin B2, Folic acid, Biotin), Glutinous rice, Job's tears, Mung beans, Crystalline fructose, Sprouted Brown Rice, Wheat, Carrot, Millet, Potatoes, Apple, Pumpkin, Bell flower root, Sweet potatoes, Yam, Cabbage, Nutritional yeast, Plant extract powder mixed [Citrus peel , Cordyceps militaris, Jujube, Schizandra fructus, Acanthopanax Root Bark, Indian bread, Korean Ginseng, Red Ginseng, Astragali Radix, Dextrin], Burdock, Lentinus edodes, Kale, Mushroom, Angelica keishei, Spinach, Sea mustard, Sea tangle, Laver, Japanese apricot extract Powder, Citron extract Powder, Water dropwort, Mugwort, Houttuyniae Herba, Garlic, Small red beans *Size: 44.2cm*13.6cm*27.5cm (Width*Length*Height)*Weight : 2,670g*1Box = 4INBOX =60Pouch(1Pouch =40g)*Manufacturing Country : South korea*Payment terms : T/T (negotiable)*Delivery terms : FOB South korea (negotiable)
- ATP PREMIUM grain health diet raw grain powder food
- ATP PREMIUM is the best diet that brings the nature itself on your dinning table, using the minimum processes and drying method for minimizing the nutrient destruction and preserving the maximum enzymes of uncooked organic grains, fruits, wild plants, seaweed and other. ATP PREMIUM is a healthy product made from fresh grains, fruits, vegetables, seaweeds and mushrooms. ATP PREMIUMis a powerful blend of nutrient and antioxidant-natural foods that help to support good health. Each serving supplies an impressive amount antioxidant of fruits and vegetables. • Produced from Over 51 Nutrient, Antioxidant-Natural Foods • All Natural Grain, Fruit, Vegetable Blends • No Preservative, Artificial Color or Flavor Added -> Fiber-rich ingredients promoting bowel movement. -> Fiber-rich ingredients improving cholesterol. -> High-nutrient, low-calorie meal replacement for busy people for busy life. *Ingredients :Brown rice, Wheat, Barley, Alpha brown rice, Alpha corn, Isolated Soy protein, Crystalline fructose, Rice bran, Seaweed calcium, Kale, Indian millet, Glutinous millet, Black rice, Angelica keiskei, Heat treated Salt, Perilla, Black soybean, Vitamin C, Barley grass, Black sesame seed, Chlorella, Potato, Sweet potato, Pineneedle, Carrot, Shiitake(oak) mushroom, Brown seaweed, Sea tangle, Cabbage, Rubi fructus, Citron, Arrowroot, Spinach, Sedum, Wild parsley, Jew's mallow, Chinese matrimony vine, Cactus fruit, Plantain, Cordyceps militaris, Pumpkin, Lotus root, Plum, Purslane, Pumpkin seed, Chinese quince, Onion, Radish green, Houttuyniae herba, Green laver, Broccoli, Sprouted Brown Rice, Fructo oligosaccharides, Apple, Sea weed, Ganoderma lucidum Karst, Nutritional yeast, Culture, Citrus peel, Jujube, Schizandra fructus, Acanthopanax Root Bark, Job's tears, Red Ginseng steamed, Astragalus *Size: 39cm*12.5cm*17.5cm (Width*Length*Height)*Weight : 1,450g*1Box = 2INBOX = 30Pouch (1Pouch = 40g)*Manufacturing Country : South korea*Payment terms : T/T (negotiable)*Delivery terms : FOB South korea (negotiable)
- RED GINSENG BLACK SOY BEAN Meal grain health diet raw grain powder food
- RED GINSENG BLACK SOY BEAN MEAL is the best diet that brings the nature itself on your dinning table, using the minimum processes and drying method for minimizing the nutrient destruction and preserving the maximum enzymes of uncooked organic grains, fruits, wild plants, seaweed and other.RED GINSENG BLACK SOY BEAN MEALl is a powerful blend of nutrient and antioxidant-natural foods that help to support good health. Each serving supplies an impressive amount antioxidant of fruits and vegetables. RED GINSENG BLACK SOY BEAN MEAL is a healthy product made from fresh grains, fruits, vegetables, seaweeds and mushrooms. -Produced from Over 51 Nutrient, Antioxidant-Natural Foods- All Natural Grain, Fruit, Vegetable Blends-No Preservative, Artificial Color, Flavor Added-> Fiber-rich ingredients promoting bowel movement.-> Fiber-rich ingredients improving cholesterol.-> High-nutrient, low-calorie meal replacement for busy people for busy life.*Ingredients :Red ginseng steamed, Black soybeans, Black rice, Brown rice, Brown cane sugar, Corn, Chicory roots extract(Dietary fiber), Fermented soy germ, Glutinous rice, Fructose, Buckwheat, Milk calcium, Black sesame, Barley, Wheat, Angelica keiskei, Bamboo salt, Carrot, Perilla, Grape seed oil, Adlay, Glutinous millet, Indian millet, Common millet, Mulberry leaves, Chlorella, Laver, Brown seaweed, Oyster mushroom, Tomato, Winter mushroom, Strawberry, Green tea extract, Mugwort, Parsley, Sea tangle, Oak mushroom, Persimmon, Pear, Apple, Cabbage, Kale, Celery, Spinach, Vitamin C, Coriander, Rosemary, Vitamin A, Citrus peel, Jujube, Schizandra fructus, Acanthopanax root bark, Astragalus, Culture *Size: 34.5cm*13.4cm*18.5cm (Width*Length*Height)*Weight : 1,465g*1Box = 30Pouch (1Pouch = 40g)*Manufacturing Country : South korea*Payment terms : T/T (negotiable)*Delivery terms : FOB South korea (negotiable)
- HAN Q TOPPOKI
- Since BongChu Food System Co., Ltd. opened its first restaurant in 2000, serving Andong Jjim Dak(Andong style braised spicy chicken with vegetables),the enterprise has grown into a major chicken dish franchise chain with 186 restaurants across the world. Bong Chu Food System is continuously developing Korean culinary tradition and flavor that fits the tastes of modern Korean people and global consumers. As part of these efforts, Bong Chu Food System is engaged in producing Korean sauces including Toppoki seasoning and kimchi seasoning under its HAN-Q brand name. Han Q Toppoki allows for fast cooking with water, rice cake and Toppoki materials only, and it is convenient to store because of its form of powder. You can enjoy our product within 3 min. without the hassle of cooking. Just fill up with hot water and microwave for 2min ~ 2min 30sec.
- Korean Red Ginseng
- • Product Name : Korean Red Ginseng• Contents : each of roots 300g• Ingredient : Korean Red Ginseng 100%• Intake & Direction : Take it after decocting in decocter with various medical herbs according to your taste, or you can take it as powder formCHARACTERISTIC 2005. Acquired Certification Mark of HACCP(KH-042)2006. Registered trade mark for Kim's Red Ginseng in USA It has peculiar effect of Red Ginseng by re-synthesis or re-formation ofeffective saponin, acidic poly-sugar, ect. during the process of steaming /drying with strictly selected five or six years old ginseng which was cultivated in Punggi.Ginseng Master Kim Jeong-HwanMade by Korea’s one and only ginseng master.Kim’s Red Ginseng is made by ginseng master Kim Jeong-Hwan, representative of Punggi Ginseng Corporation and voted the agricultural master for ginseng in Korea.Kim’s Red Ginseng refers to products made by strictly handpicking high-quality Six years old Ginseng grown in Punggi, a ginseng-growing area.
Korean Food News
Exporting Strawberry to Southeast Asian Markets While Focusing on High Quality and High Price Exporting Strawberry to Southeast Asian Markets While Focusing on High Quality and High PriceChangpyeong Nonghyup Agriculture Marketing was created in 2012 by about 20 strawberry farmers with the aim of growing the world’s best quality strawberry. Starting in 2016 with its first export of strawberry to Hong Kong, the coop union is now expanding its export into the Southeast Asian countries such as Thailand and Vietnam, thus bringing worldwide publicity to our high-quality strawberry.Attacking the Hong Kong MarketFour years after its creation, Changpyeong Nonghyup Agriculture Marketing turned its eyes toward overseas markets where more of high-quality strawberries are consumed than in the South Korean market. About twenty strawberry farmers who created the coop union in Damyang, Jeollanam-do, are confident that they can generate more stable profits and added value by expanding their export market with high quality as their weapon.CEO Yun Il-ho said, “Our export is increasing year after year as the strawberries produced by our union members are known to deliver better quality in overseas markets,” and added, “Our quality is kept at a world-class level so that our buyers sign off on purchase agreements at a price about 20 to 30% higher than for ordinary varieties.”As the consumers in the Southeast Asian markets rave over the excellent flavor, shape, and color of the strawberries produced by Changpyeong Nonghyup Agriculture Marketing, its members’ incomes are increasing as their strawberries are being sold at higher prices than those from other countries. With the export increasing at this rate, the coop union expects that its export will increase up to 500 million won this year and to 1 billion won by 2019.Selected as Top-Fruit by RDAIn the expansion of strawberry export, the thorough-going farming training and quality management know-how delivered to the farmers has played a part. Especially when the strawberry farming was selected as Top-Fruit of RDA in 2015, there came a turning point for quality upgrade with supports arriving as funding, facilities, and equipment for quality farming. First of all, the foundation for high-quality strawberry production was created with intensive farming technology consulting, export related education from various experts of RDA and various supports required for production among others.Especially, when the strawberries grown by the twenty or so farming members were put to joint screening to ensure that only quality products were up for overseas sales. Moreover, 100% hydroponic growing has ensured the delivery of strawberries that are very firm and sweet. Lately, the coop union is meeting a steadily growing overtures from Singaporean buyers about possible purchases. Besides, its participation in the export forum or One-on-One Talks with Buyers arranged by RDA is creating a basis for increased exports as it brings export information and networking.Strawberry Landing Premium Department Stores in Southeast AsiaCEO Yun Il-ho said, “Our strawberry is now viewed as of such high quality in Hong Kong, Thailand, and Vietnam that it has landed the premium department stores in those countries,” and described its great popularity overseas by saying, “Especially, the excellence of our product has been proven so that it is sold at a high price than the previously famous premium-price Japanese strawberry.”The coop union plans to stick to its export strategy of producing quality strawberries with the know-how for distinctive hydroponic farming and getting its product selected by overseas consumers by building its image as a premium product through premium pricing. In addressing the latest shortage of strawberries for overseas sales, the union plans to increase farming members and thereby acquiring export volumes from their outputs. Through such export expansion, the coop union expects that it will be able to increase its export to 1.5 to 2 billion won in 2020.
A King Trumpet Mushroom Exporting Farm in Demand from International Buyers Having successfully launched its export in 2018, Haenammushroom Co., Ltd. expects that it will export about 100 million won this year. The company plans to stabilize the domestic sales price and present the excellent taste of the homegrown king trumpet mushroom to international consumers by pioneering its export markets. Having successfully embarked on its export, the company is attacking the global mushroom market through increasing its export volume and systematic quality management.King Trumpet Mushroom Export Price 20% HigherThe king trumpet mushroom grown by Haenammushroom Co., Ltd. draws spotlight as a popular export product as it boasts firm tissue and excellent storageability. CEO Kim Hwang-ik said, “As we export to Japan this year for the first time, we expect that the domestic king trumpet mushroom price, which has been destabilized by the overproduction, will stabilize,” and raved over the excellent benefits from the export by adding, “Our exported mushrooms are consumed by Japanese households. As we begin our export at a price 15 to 20% higher than the domestic price, it has several advantages such as guaranteed year-round high price and stabilized domestic price.”Cleaving to high quality and premium with a view to increasing its export volume, Haenammushroom Co., Ltd. makes unstinted investments in temperature & humidity control and mushroom management. Having grown king trumpet mushroom since 1999, CEO Kim Hwang-ik demonstrates such a high level of quality management that he is touted as the greatest South Korean expert on king trumpet mushroom farming.Currently, the company exports only to Japan, but by diversifying its export market this year, the company expects to sign sales agreements with such countries as Australia, the Netherlands, and Malaysia. As more and more importers from Australia, the US, and Europe visit the farm for purchase talks, the company expects that its export will more than double or tripple next year. Cinching Its First Export by Connecting to a Buyer at a Fair CEO Kim Hwang-ik said, “By talking with a buyer that Rural Development Administration (RDA) hooked up with us at the 2017 Agriculture Fair, we came to sign our first contract for export to Japan,” and described the advantages of the One-on-One Buyer Matching program by adding, “We owe our successfully launched export to the RDA’s support system which supports exporting farming households not as an isolated case but from a mid-to-long-term perspective.At the company’s first export contract, the importer visited the farm of Haenammushroom Co., Ltd., where he had a meticulous review of the mushroom, its growth, export packaging, mushroom screening area etc., which convinced himself to sign off on a purchase contract. Lately, the company has decided to increase the size of its used glass bottles with the aim of improving the quality of its exported mushroom from 1,100CC to 1,400CC, which is proving effective in increasing output and giving extra firmness to its tissue. Especially, as the bottle size increases, the enlarged mushroom now gets two stems, thus making the tissue firmer and improving its taste.Expanding Export Market into 5 CountriesWith a view to increasing its export of king trumpet mushroom to Japan, Haenammushroom Co., Ltd. is increasing its marketing to locals as by actively participating in good sampling events for local buyers in Japan and international fairs among other. The company plans to increase its export countries to five by next year through pioneering export markets and producing high-quality king trumpet mushrooms. Furthermore, through its research jointly conducted with RDA and Jeollanam-do Agricultural Research & Extension Services, the company plans to develop new varieties of mushrooms for experimental farming and nurture them into export products. By actively publicizing the anti-cancer ingredient included in the mushroom, the company will work to export it as a new functional mushroom coming on the heels of king trumpet mushroom. Currently, the company is moving fast to prepare its export, sending samples to Australia, Malaysia, the Netherlands etc. and checking the locals’ reaction to them.
Refreshing and Flavorful Traditional Beverages Made Like a Mother Would Seojung Cooking Garners Attention with Traditional-Style Sikhye and SujeonggwaSikhye (sweet rice punch) and sujeonggwa (cinnamon punch) are traditional beverages loved by many Koreans. One of the companies exploring the beverages’ export potential is Seojung Cooking located in Icheon City of Gyeonggi Province. It makes its products using traditional methods under the principle of “slow cooking.”Like Cooking at Home, with Consumers’ Health in Mind Most businesses prefer mass production because manufacturing and selling many products at once is financially advantageous. In contrast, Seojung Cooking makes its products following homemade food recipes. Seo Jung-oak, President of Seojung Cooking, said, “We make sikhye and sujeonggwa slowly, as if at home. We believe that the food made in such a way has a better flavor, and is good for the health of consumers.”Seo explained, “When making sikhye, it takes over five hours to saccharize rice with malt. During this process, malt enzymes produce many substances beneficial for the body.”“The same is true for sujeonggwa. Its unique pungency comes forth as we boil cinnamon, ginger, and dried persimmons in a cauldron for a long time. That is why we call them ‘slow sikhye’ and ‘slow Sujeonggwa.’ Mass production methods does not yield the same flavor. We stick to slow cooking methods to differentiate ourselves from others, to captivate people’s tastes.”Focus on the Use of Fresh Ingredients and Food Safety Other priorities of Seojung Cooking are food safety and fresh ingredients. The company acquired the G-mark certification by the Gyeonggi Province Administration and the traditional food certification (for sikhye) in 2009 and the organically processed food certification in 2010. Its focus is on production of sikhye and sujeonggwa from fresh ingredients—rice, dried persimmons, cinnamon, ginger, malt, etc.—without any additives. The main ingredient, rice, is the award-winning Imgeumnimpyo Icheon brand.Seojung Cooking initially made only products that needed to be stored frozen, but recently, the company started the production of refrigerated foods. It was also able to extend the storage period from three to six months, by changing the packaging material. Seo said, “We produced only a small quantity of frozen products at first. Then, through trial and error, we were able to produce and distribute refrigerated sikhye." She added, “I believe that our refrigerated products taste better than products of other companies exported in retort pouches.”Slow Sikhye and Slow Sujeonggwa Gain More Recognition Overseas Slow Sikhye and Slow Sujeonggwa of Seojung Cooking were first exported to foreign markets last July. This was the result of test shipments to Canada, the UK, and the US where the products received favorable reviews. Overall, the company exported US$ 28,100 worth of products last year. Seo said, “The reaction was very positive when we first introduced our products overseas. We interpreted it as a sign of a good potential for our products and started exports.”This year, Seojung Cooking aims to export US$ 100,000 of Slow Sikhye and Slow Sujeonggwa, and aspires to achieve US$ 1 million in exports in 2020. It has a strong ambition to develop and export beverages for markets of the Islamic world, too. Seo said, “To conquer the market, you have to change your products according to its needs. We are currently working on a beverage combining the cornelian cherry grown in Icheon with purple carrots of Pakistan, and hope to nurture it into a world-class beverage.”Seojung Cooking ·Tel: +82-31-638-1651 ·Fax: +82-31-638-1658 www.slowkitchen.co.kr
Red, Gold & Green- Kiwi with the Tricolor Attraction Hallagold Farming Guild Corp. grows delicious kiwi on JejudoKiwi has ample fiber whose content is almost threefold that included in apple. And with low GI (glycemic index), it is effective for weight control as it helps people consume fat more easily and prevents accumulation of much fat. This is why kiwi is widely reputed as a good food for a diet. Besides, it carries plenty of vitamins C & E and minerals such as potassium, calcium, and phosphorus. For a main supplier of kiwi with such diverse effects, people bring up New Zealand first. Now, however, Jejudo, with its clean natural environment, is emerging as a big supplier of kiwi. Kiwi farming on Jejudo is so active that its output from the island accounts for half of the total kiwi production from South Korea. And the successful soft landing of kiwi on Jeju, so far famous as the main producer of tangerine orange, can be explained by the operation of Hallagold Farming Guild Corporation.Solid Production Infrastructure Grows Quality KiwiHallagold Farming Guild Corporation was created in 2008 when nine farming households from Jeju united. When Hallagold Farming Guild Corporation enabled farmers’ joint operation in screening and shipment, farmers began to work together. Currently, 220 farm households are its members. CEO Ko Bong-ju of Hallagold Farming Guild Corporation said, “As the launch of our farming guild corporation enabled our exclusive use of new homegrown varieties developed by Rural Development Administration (RDA), our production found stability.” In fact, RDA and Hallagold acquired its right to produce and sell Hallagold kiwi and Sweet Gold by signing up for its exclusive right to their application.Having acquired such solid infrastructure for kiwi production, Hallagold Farming Guild Corporation has gotten itself ready to produce quality kiwi by education in advanced farming site in New Zealand, regular farmer education, technical information exchange among farmers, and technological upgrade for all farmers. In 2014, the guild corporation registered with National Agricultural Products Quality Management Service (NAQS) and implemented pre-harvest test for residual pesticides. Produced kiwi goes through screening and packaging at Producers’ Distribution Center built in 2012. In 2013, the completion of Pollen Production Center brought further stability of its production of homegrown kiwi.CEO Ko Bong-ju said, “To ensure kiwi production according to the screening and quality management standard, we are conducting farmer training,” and added, “And by creating residual pesticide standard table for Korea and other countries kiwi is exported to, we provide it to farmers for their application in farming.” He added, “Distribution Center and Pollen Production Center have provided a basis for helping farmers stay focused on stable kiwi production. Our system for production and distribution has ensured our production of quality kiwi.”The kiwi supplied by Hallagold Farming Guild Corporation has been recognized at home for its excellent quality. It received Excellent Variety Award and Bronze Award in Best Farm Product Fair in 2010, and was designated in 2014 as an excellent farm product management facility by NAQS, and was certified for its excellent farm product management by Jeju National University in the same year.Marketing Strategy Customized to Preferences of Overseas MarketsEquipped with its infrastructure for producing sufficient amounts of quality kiwi, Hallagold Farming Guild Corporation now sets its sights on international markets. Starting with its export to Singapore in October 2015, the corporation now sends kiwi to Hong Kong, Malaysia, and Japan.The corporation sends mainly gold and red kiwi to Southeast Asian countries, as they prefer kiwi with high sugar and less tartness. The corporation supplies mostly green kiwi to Japan where consumers prefer sweet and sour.CEO Go Bong-ju said with confidence, “Red kiwi is very sweet at 18 degree Brix. In Southeast Asian markets, our products prevail over Zespri.”Hallgold Farming Guild Corporation is going to increase its international sales with Halla Sweet, a strategic variety for export that has been developed by RDA. CEO Go said, “Free from the pungent taste which is peculiar to kiwi and with a good mouthfeel, Halla Sweet will be even better for consumers. Our export last year was about 235 tons, and we aim to increase to 480 tons this year.” He further said emphatically, “On top of the Southeast Asian countries we are exporting to, we will push to sell kiwi to other countries in the region and even India. I think excellent quality delivers our sufficient viability in international markets. I am sure that the kiwi produced by Hallagold Farming Guild Corporation will surpass New Zealand and become the world’s best kiwi brand.”Hallagold Farming Guild corporation Hallagold Farming Guild Corporation·Tel: +82 64-746-4841, +82 10-4695-4847 (Ko Bong-ju, CEO)·Fax: +82 64-755-4841·E-mail: firstname.lastname@example.org
A Brand of Korean Seasoning Sauces, Ajumma Republic, Is in the Spotlight in Foreign Markets Maeil Foods Develops the Seasoning Sauces Designed for Korean Dishes Entered the Global MarketTraditional Korean sauces―such as gochujang (red pepper paste) and doenjang (soybean paste)―are the basis of Korean cuisine. They are receiving recognition abroad for their excellence as fermented foods. And, thanks to Hallyu (Korean culture wave), the number of foreign people interested in traditional Korean sauces is steadily increasing. The Korean sauce producer Maeil Foods recently developed seasoning sauces for Korean dishes that appeal to the tastes of foreign consumers. It is also making efforts to enter the foreign markets such as China.70 Years of Knowhow in Making SaucesEstablished in 1945 in Suncheon City of South Jeolla Province, Maeil Foods is a Korean sauce producer with 70 years of tradition. Behind such a long history are the incessant efforts to create sauces that meet consumers’ demands.Maeil Foods succeeded in developing the natural condiment, Ajimi, that can be a substitute for MSG (monosodium glutamate), which is known to enrich the flavor of dishes but is potentially harmful to the body. The company also developed a food material that reduces the sodium contents in sauces. Maeil Foods operates a sauce technology research institute and is evaluated highly for its contribution to the advance of Korean sauce making technology.To prove the safety of its products, the company obtained international certifications―ISO22000 and ISO 9001. It is planning to acquire FSSC22000 and HACCP (Hazard Analysis Critical Control Point System) certifications next year.Korean Cuisine Seasoning Sauces That Suit the Taste Buds of Foreign ConsumersThe seasoning sauce products of Maeil Foods designed for Korean dishes entered the global market under the brand Ajumma Republic. The sauces come in five types: Yuzu Gochujang, Sweet & Sour Gochu- jang, Korean BBQ Sauce, Kimchi Seasoning Sauce, and Japchae Seasoning Sauce.Yuzu Gochujang is made of gochujang and citron juice. The sauce goes well with spicy bibimbap (rice mixed with vegetables and meat) and tteokbokki (spicy stir-fried rice cake). Sweet & Sour Gochujang is designed for raw fish and bibimmyeon (spicy noodles). The sauce can also be used as a dressing for salads. Korean BBQ Sauce is fit for meat dishes such as bulgogi (thin slices of beef marinated in a soy sauce) and galbi-gui (grilled beef ribs). The sauce has a great aromatic flavor. Kimchi Seasoning Sauce is developed for foreigners who like kimchi. It adds a kimchi flavor to dishes. Japchae Seasoning Sauce has a rich, salty taste, so it is good for cooking fried rice dishes and fried noodles as well as japchae (glass noodles with sauteed vegetables).Mr. Oh Su-min, a general manager of the 3rd Sales & Marketing Team, explains, “Our seasoning sauces for Korean dishes are based on traditional Korean sauces. They were developed for foreigners who want to cook Korean dishes―tteokbokki, bibimbap, bulgogi, and so on―easily at home. In the series, Kimchi Seasoning Sauce and Korean BBQ Sauce are the most popular with foreign consumers because kimchi and bulgogi are famous abroad.”The Ajumma Republic sauces were first exported to the North American market―the US and Canada―last year. This year, the exports have been expanded to Japan, the Philippines, Hong Kong, and Singapore. Maeil Foods will start selling its sauce products in Italy and Mongolia later this year. What’s more, the company has received inquiries from a Chinese online food buyer and a Chinese duty free shop.Maeil Foods Exports Its Traditional Korean Sauces to 16 CountriesMaeil Foods is consistently exporting its Korean traditional sauces to foreign markets. The flagship products are Maeil Doenjang and Maeil Shin Gochujang. The former is made of bricks of meju (fermented soybean) doenjang through a traditional method, so it has the unique flavor and scent of traditional doenjang. Maeil Shin Gochujang is made of taeyangcho red pepper and uses the company’s patented natural condiments. It also does a good job delivering the spiciness of traditional gochujang.The traditional sauces of Maeil Foods are actively exported to 16 countries including China, Vietnam, Russia, the UK, and Australia. The products are sold under the brand Maeil Foods in big distributors―Carrefour, TESCO, and RT-Mart―in Shanghai, China and are contributing to raising brand awareness.A Goal of USD$2 Million in Exports This YearMaeil Foods started exporting its traditional sauce products to the global market in 2008. This year, it set the goal of achieving USD$2 million in exports. The company plans to promote its Korean cuisine seasoning sauces and the excellence of Korean traditional sauces to foreign consumers by participating in sales events held at local distributors and in international food fairs.Mr. Oh Sang-ho, the CEO of Maeil Foods, speaks of his aspiration, “Our new factory (about 6,600㎡) will be completed in February of next year. Then, exports of our traditional sauces and Korean cuisine seasoning sauces will gain momentum. We are proud of being a traditional Korean sauce producer and we will do our best to become one of Asia’s top 100 food producers by 2020.”<Copyright©AgraFood, kfoodstory.com>
A Cup of Hot Yuja Tea to Warm You Up In winter, many cafes in Korea offer yuja tea (citron tea). A traditional tea characterized by a golden yellow color and a sweet-and-sour taste, it is one of the most popular healthy drinks among Koreans. In addition to its vivid color and refreshing taste, yuja tea has a lot of nutrition to offer. Its main ingredient, yuja, contains three times the amount of vitamin C found in lemons. The fruit is also rich in organic acids and hesperidin, so it is effective for fighting colds, neuralgia, and strokes. Moreover, it is helpful in recovery from fatigue and beneficial for skin care.For its multiple benefits, yuja tea is receiving a good response from those outside of Korea who are interested in a healthy lifestyle, especially in China and Japan. Established in Incheon Metropolitan City in 2002, Taekwan Co., Ltd. has grown into a large-scale distributor steadily supplying different types of Korean food products (including seasoned seaweed, seaweed snacks, baby snacks, sauces, and noodles) to Chinese companies in Beijing, Shanghai, Qingdao, Dalian, and Guangzhou.The company’s main export item is yuja tea. Ryu Chang-soo, the CEO of Taekwan Co., Ltd., has been heading the Korea Yuja Tea Council since June 2015. Composed of officers from MAFRA (the Korean Ministry of Agriculture, Food, and Rural Affairs), aT (Korea Agro-Fisheries & Food Trade Corporation) and Korean yuja tea exporters, the Council was established to explore foreign markets and increase the competitiveness of Korean products. As the head of the Council, Mr. Ryu has focused his efforts on expediting the response to issues related to export quarantine inspections and food hygiene and improving the products’ quality.Promoting Export of Yuja Tea Based on Authentic Taste and High Quality Taekwan Co., Ltd. started gaining fame as an exporter of yuja tea in 2011. Mr. Ryu explains: “As the company was expanding, overseas buyers started contacting us with offers, so we decided to begin exports and created our export brand, Seonjiwon Yuja Tea, in 2011. Seonjiwon means ‘healthy food coming fresh from a farm’ in Chinese.”Seonjiwon Yuja Tea stands out with its vivid yellow color and strong fragrance. The secret is in the ingredients: it is made from yuja cultivated in the advantageous natural environment of Goheung County. The sea breeze, for example, gives the fruit a firmer texture. Mr. Ryu says, “We use the fruit only from Goheung County. When consumers have our yuja tea, they like that yuja slices are not soft.”The yuja content in the tea is high: 75%. Since yuja easily turns bad in the heat or under strong light, the products are sterilized in an instant at a high temperature and then rapidly cooled. The method also helps maintain the unique flavor of yuja while minimizing the loss of nutrients. The company recently released a new flavor, Seonjiwon Pomegranate Yuja Tea. It is especially popular among female consumers.Planning to Enter the ASEAN Market Through China These days, Taekwan Co., Ltd. has been investing much effort to developing new products and breaking into the ASEAN market. According to Mr. Ryu, the company received several inquiries from ASEAN importers thanks to Hong Kong buyers who introduced its products in the region. He added that foreign buyers also inspired Taekwan Co., Ltd. to create fusion tea products in which apple, ginger, plum, and strawberry are added to yuja. Mr. Ryu explains, “We gathered opinions of buyers whom we met at international food expos, and it turned out that there is a good chance to succeed in pioneering new markets with fusion tea. We are doing our best to develop yuja-based fusion fruit tea products that can appeal as a healthy tea to female consumers and higher-income groups in ASEAN countries.”<Copyright©AgraFood, kfoodstory.com>
Introduction of Promising Companies
Baehaejung Doga, A Pioneer in the Premium Makgeoli Market Releasing Rice Soju, A Traditional Korean Distilled LiquorOf many types of traditional liquor in Korea, the most common and popular one is makgeolli (rice wine). Also known as takju (coarse liquor), makgeolli has been used in Korea for centuries to celebrate big national events or prepare for memorial rituals. The culture of home brewage emerged during the Joseon dynasty, when many ordinary families started brewing rice wine at home. Even today, there are families brewing liquor based on recipes passed down over many generations.Generally, makgeolli has an image of cheap, affordable liquor for ordinary people, and its price is low. However, the quality can differ greatly, depending on the ingredients and manufacturing methods. Premium makgeolli appeared on the market in response to consumers’ interest in better tasting rice wine. Now, there are many products differentiated by good quality, for which consumers are eager to pay more.One of the leaders in production of premium makgeolli is Baehaejung Doga Co., Ltd. Its president, Bae Hae-jung, is a daughter of the late Master Bae Sang-myeon, one of the greatest experts in traditional Korean wine. Since 1998, when the company was established, Baehaejung Doga has focused its efforts on the production and export of premium makgeolli. Its main target is Japan where makgeolli has been popular from the early 2000s.Buja Makgeolli Enjoys Love of Japanese Consumers for 15 Years The first premium product released by Baehaejung Doga was Buja Makgeolli. It has a nice fragrance and taste of malt. Developed by Master Bae during his lifetime, Buja Makgeolli is creamier and has a more delicate flavor than general makgeolli. It is produced using a patented technique for manufacturing traditional liquor through the fermentation of raw rice. Master Bae personally developed this technique, inspired by ancient records. The product is also healthier than ordinary makgeolli because it is brewed from ground raw rice and, therefore, contains more amino acids and fibers and less of the harmful substance methanol.Bae Hae-jung says, “We are proud of Buja Makgeolli. It is a high-quality, healthy rice wine which is naturally brewed with microorganisms without adding any artificial additives. Thanks to the technological know-how my father accumulated for manufacturing premium makgeolli, we are able to continue the tradition.”As a premium product, Buja Makgeolli is offered in glass containers, not in plastic bottles like most other products. It was a big risk for a small-scale company sensitive to manufacturing costs to change the packaging to a more expensive one, but Baehaejung Doga dared to take it. Moreover, the company added two more wines to the Buja line: Buja Purple Sweet Potato and Buja Songsan Grape. Those are lower in alcoholic content (only 8%) beverages targeting female consumers. They are made with 100% polished rice cultivated in Korea. Buja wines have gained a great popularity in the Japanese market, raking up US$ 1.2 million per year in exports.Recently, however, the export volume has decreased. Bae explains, “Due to the changes in the Japanese market, the export volume of Buja Makgeolli has reduced by 30%. We are trying to expand our markets to Singapore, Australia, and Vietnam by developing, in addition to Buja wines, several new products which use organic rice, citron, melon, and so on.”Export Plans for Korean Traditional Distilled Liquor, Rice Soju In recent years, Baehaejung Doga started a new business in the traditional Korean soju (distilled liquor) market. The company distilled Ugok-ju, which was launched in 2011 under the pen name of Master Bae, to produce the Ugok Soju. The Ugok series stand out as traditional liquors by undergoing six months of fermentation, which gives the products a mild yet rich flavor and the natural fragrance of grain wine. Bae Hae-jung says, “The most important factor in maintaining the uniform taste of makgeolli or soju is the malt responsible for the fermentation process. We possess the know-how to use only the standardized bacilli.”The traditional soju of Baedoga entered the market in 2016 under the name “Loa.” It comes in four types: white (rice alone), yellow (with pear), green (with green grapes), and red (with apple). The alcohol contents are 19% and 40%, and, with the latter one, the company intends to push its way into the strong liquor market. Currently, Ugok and Loa are sold at duty-free shops where they are consistently sought by foreign tourists.Bae added, “Similarly to how we raised the value of makgeolli by developing premium products, we plan to push into the global market with Korean traditional soju. We have put Loa into oak containers and earthenware for a ten-year fermentation period, and are hosting some sampling events.”
Introduction of Promising Companies
The Birthplace of Instant Noodles in a Square Container, Paldo Putting Spurs to Becoming a Global Food Company with the Flagship Dosirac, One of the Most Loved Products in RussiaDosirac, instant noodles in a square-shaped container, is the best-selling ramen in Russia. Dosirac first entered the Russian market in the late 1980s. It now has a 60 percent share of the Russian ramen market and is so popular that local consumers call it “the best ramen in Russia.” There is even a joke among Russian people that one needs Dosirac to get over a hangover after drinking vodka. The birthplace of Dosirac is Paldo, a Korean instant noodle exporter. Paldo is actively promoting its delicious processed foods, including Dosirac, to 60 countries worldwide. Paldo Annually Sells Over 200 Million Dosirac Products in RussiaPaldo Dosirac is briskly sold in 30 countries - Russia, the US, Australia, and so on - and it is currently enjoying the highest popularity in Russia. The square-shaped noodle product has recorded a rapid increase in sales volume since the early 2000s. Russians now consume over 200 million Dosirac products every year. The biggest reason for Dosirac’s success story in Russia is the company’s effort to customize the taste according to the preferences of the local consumers. Dosirac comes in a wider variety of types than other instant noodle products: chicken flavored, mushroom flavored, shrimp flavored, and many more. Paldo also makes it a rule to use safe and high-priced ingredients for Dosirac. What’s more, Paldo possesses superior ramen manufacturing techniques and further differentiates its products from the competitors by providing a fork with every Dosirac product.What Are Paldo’s Delicious Processed Foods?Paldo is actively carrying forward its global sales business to become a global food exporter. This year Paldo is making efforts to extend its markets to India, Central and South America, and Africa. The company is also trying to raise awareness of the brand by promoting a variety of the products it offers for export, including aloe beverages and snacks. introduces our readers to Paldo’s delicious processed foods that are actively exported overseas.Paldo’s seasoned seaweed is becoming popular in Russia, the US, and Canada as a healthy snack. After the company released a large-sized seasoned seaweed product - 11g, twice as big as the original 5g - and a wasabi flavored-seasoned seaweed product, the overseas sales volume has been steadily growing. Capitalizing on continuous sales promotions, tasting events, and commercial ads targeting foreign consumers, Paldo plans to meet its export target of USD$1 million seaweed product sales this year.Paldo’s flagship beverage products are aloe beverages and the beverage for kids Pororo. The aloe beverages turn in over USD$9 million a year. Paldo develops each new aloe product based on thorough market research and efforts to match the tastes of local consumers. Last year, for example, the company released new aloe beverage products for Mexicans and European people. There are several different types of Paldo aloe beverages: original, sugar free, pomegranate, blueberry, etc. Moreover, they are differentiated by target consumer: from premium aloe beverage Paldo Aloe to lower-priced Aloe Born.Pororo beverage for kids is very popular with Chinese children. Last year’s export sales to China reached USD$1.53 million. This figure doubled compared to the previous year and accounts for over 75 percent of the total exports of Paldo Pororo. The biggest popularity factor of the beverage is the cute character design that kids like. The variety of tastes - milk, strawberry, apple, and so on - are yet another strong point. This year Paldo plans to meet the export target of USD$3 million by launching new Pororo products: a pouched Pororo beverage and a Pororo beverage for the kids in the Middle East. Delicious snacks produced by Paldo are also receiving favorable evaluations from overseas consumers. These include Crab Snack, Sesame Snack, and Bean Curd Snack. Crab Snack goes well with alcoholic drinks thanks to its aromatic and salty taste. Sesame snack is made with sesame and honey and is good for children. Bean Curd Snack is low in salt and calories, so it’s great when you want a nutritious snack.
Introduction of Promising Companies
Dreaming of Becoming World’s Best Producer of Healthy Beverages, OKF Emperor of Aloe Beverages “OKF Aloe Vera King” Accounts for 80 Percent of World MarketFor a long time, carbonated drinks such as coke and caffeinated drinks like coffee have been ruling the world beverage market. However, the number of consumers concerned about their health has been steadily increasing and the healthy lifestyle trend expanded to the world food market a few years ago. On the wings of this development, new types of healthy beverages like aloe juice are gaining popularity around the world.Known as “the gift of God,” aloe has been used for skincare and whitening since ancient times. There are records that Cleopatra (the last of the Ptolemies, the Macedonian-descended pharaohs, who began to rule Egypt in 304 B.C.) added aloe vera to water in her baths and used it in cosmetics to keep her skin soft. Many European consumers - in the UK, France, the Netherlands, Eastern European countries, and many others - like aloe beverages because, while tasting sweet,such beverages are beneficial for our health. Importantly, to a lot of overseas consumers, “aloe beverages” now means “products of OKF.”OKF Sweeps the World Healthy Beverage Market with the “Gift of God,” Aloe BeveragesUsing Only Organic Aloe -Added Aloe Gel Content Flatters the Senses No Chemical Additives Such as Artificial SweetenersPremium Functional Beverage “Aloe-Berry” Series Recently ReleasedActively exporting to 150 countries including those in Europe and North America, OKF is a representative beverage producer in Korea. The name of the company is short for “Overseas Korean Food.” The main export item, “Aloe Vera King,” has played the most important role in building up OKF’s reputation across the globe. The product currently commands an 86 percent share of the global market. It is very rare that one beverage dominates the worldwide market to such an extent.There are several reasons for Aloe Vera King to have achieved this impressive success. First, unlike many other aloe beverages, Aloe Vera King is made only with natural organic aloe. Second, the aloe gel contents let us consume the best part of the “gift of God” to the maximum. Last but not least, the beverage flatters our senses by adding the fun of chewing to the drinking sensation.Food safety is a high priority for OKF. None of their beverages use any unwholesome materials (such as food preservatives, artificial additives, dyes, or GMO-genetically modified organisms).The “Aloe-Berry” beverage series, containing berries (acaiberry and blueberry), was released last year. The new products are one more step on the way to success in the premium market for healthy functional beverages.OKF, apart from Aloe Vera King, produces a variety of other beverages. It actively exports about 300 of its beverages. One of the biggest advantages that the company enjoys is its ability to customize exports. By conducting overseas market research on a regular basis, OKF has developed knowhow on offerings in each country - the fruit and vegetable beverages that best fit the preferences of the market’s consumers. The sparkling beverages containing various fruits, such as apple and grapes, have a sharp taste and are distributed in the North American market. In Europe and China, areas with long established tea cultures, local consumers can enjoy OKF’s healthy functional tea beverages such as ginseng tea and citron tea.In addition, to advance into the fast-growing functional beverage market, OKF has invested heavily in the development of energy drinks such as “Red Ginseng Up” and “Brain Up.” To enter the overseas organic beverage market, the company has obtained international certifications (USDA, EU) and HALAL certification in the Middle East. No Sugar·Organic·Only Uses Natural IngredientsOver 300 OKF Beverage Products Are Exported to 150 CountriesObtaining International Certifications: USDA·EU·HALALAll Manufacturing Facilities Received HACCP and GMP…Keeping Highly Sanitary ConditionsOKF beverages are distributed in 340 supermarket chains around the world. These include the world’s top four distributors - Costco, Walmart, Tesco, and Carrefour. The company also boasts world-class production facilities. Located in Andong-si, the OKF production complex makes 5 million units of various beverages - from cans to PET bottles - a day. A new factory was built recently to ramp up the production scale. All the production facilities are being kept in highly sanitary conditions, proven by the HACCP (Hazard Analysis and Critical Control Point) and GMP (Good Manufacturing Practice).Lee Sang-sin, the president of OKF, said, “our company plans to invest more in premium healthy functional beverages that can prevent or treat diseases. All our beverages are produced under the principle ‘sugar free, organic, natural ingredients.’ We do our best to lead the healthy beverage market.”
New Product/Technology Introduction
Pockachip Baked Nori New-Style Potato Chips Covered with Seaweed Powder Korean seaweed products are becoming popular with foreign consumers as healthy snacks. Low in calories and good for the health, they are actively exported to the global market—the US, China, Japan, Europe, and many other countries. One of Korea’s representative confectionary companies, Orion, has recently released a new product, Pockachip Baked Nori, to commemorate the company’s 60th anniversary. The new product is receiving many favorable reviews from consumers.Strong Seaweed Fragrance Pockachip is thinly sliced potato chips made with fresh potatoes. This snack is a steady seller ranked 7th in sales volume in the domestic market. In the process of developing this new type of Pockachip, the producer conducted intensive market research in Korea and abroad—Japan, the US, and Australia—to examine the item’s overseas business potential. Orion also intended to create this new type as a seaweed snack, so they developed seaweed powder that could be evenly sprinkled on potato chips. The resulting product has a strong seaweed fragrance and was evaluated as a successful combination of the savory seaweed with plain potato chips.A representative of Orion said, “Korean seaweed snacks are very popular abroad because they can be both a nutritious snack for children and an accompaniment to beer, wine, and other alcoholic beverages. There is no doubt that the new Pockachip, too, will earn fans overseas. We are planning to export it to China and other foreign markets.”
New Product/Technology Introduction
Have You Ever Seen a Dried Sweet Potato Snack That Is Soft? A New-Style Healthy Snack Wins the Heart of Chloe Grace MoretzAs part of the trend for healthy living styles, snacks that keep the original taste of their ingredients, are nutritious, and do not contain additives are a big hit in Korea. One of the popular products is Sweet Potato CHEW. The soft strips of dried sweet potato, made by steaming sweet potatoes without other additives, became a bestseller soon after its release. The product even captivated the taste buds of a Hollywood star. Last year, during her trip to Korea, Chloe Grace Moretz posted her experiences on her Instagram by the hour. One of the posts shows Sweet Potato CHEW. Below the picture the actress typed, “First time trying these dried sweet potato chews, but they’re really healthy and delicious. Love it.”Sweet Potato CHEW is produced by Jeongsim Food Co., Ltd. and distributed by Daesang Chungjungone. Let us find out more about Jeongsim Food.The First in the Field to Introduce Automated Facilities Located in Gangjin County, South Jeolla Province (which is famous for sweet potatoes), Jeongsim Food was founded in 2012. Despite being relatively new in the industry, the company has the largest production line of soft dried sweet potato in the country.Mr. Jin Gyeong-hak, CEO of Jeongsim Food, explains, “We started as an agricultural corporation purchasing sweet potatoes. When we first made soft dried sweet potato strips, we did it by hand and used potatoes that had no commercial value since they were too big or had a funny shape. We gave the packs of strips as bonus gifts to our best customers. The freebies received a very positive response and we decided to focus on their commercialization.”That is when Jeongsim Food signed cultivation contracts with sweet potato farmers and started building a factory. Mr. Jin said, “When we started this company, the manufacturing process for soft dried sweet potato in Korea was in the form of a cottage industry. From the beginning, we aimed at the global market, so we installed a modern automation system and set up the best processing facilities in the country.”In other words, Jeongsim Food became the first company in Korea to obtain an automated production system for soft dried sweet potato.Sold Out on a Home Shopping Channel…OEM Agreement with Daesang Chungjungone Jeongsim Food Co., Ltd. supplies most of its products to Home & Shopping (a home shopping channel), E-mart (a large network of hypermarkets), T’way Air and Eastar Jet airlines, and Daesang Chungjungone. All those companies approached Jeongsim Food after learning, through the word-of-mouth, that the ingredients are carefully selected and the products are made in state-of-the-art processing facilities.When Jeongsim Food’s sweet potato strips appeared on Home & Shopping for the first time, they were sold out in just 40 minutes.Exporting Soft Dried Sweet Potato to Japan, a Country Known for Advanced Food Manufacturing Technology Soon after Jeongsim Food started supplying its products to Daesang Chungjungone through an OEM (original equipment manufacturing) agreement, it was swarmed with inquiries from overseas buyers who were interested in the product because of the ease of storing and distributing it. Normally, fresh and processed sweet potatoes cause problems for long-term distribution since they spoil easily at room temperature. In contrast, Jeongsim Food’s product can be stored at room temperature for 8 months even though it does not use any additives. The secret is in the unique production process. Jeongsim Food had put much effort into developing a processing method that would enable the long-term storage of the product. After numerous trials and errors, the company succeeded in this endeavor and obtained a patent for the method early this year.High food safety is another strong point of Jeongsim Food’s products. The producer pays particular attention to hygiene and applies the CIP (cleaning in place) system. All of the hygienic facilities―air showers, filters for foreign matters, and so on―possess HACCP (hazard analysis and critical control point), ISO9001, and ISO22000 certifications. Based on these skills and facilities, Jeongsim Food has been able to make products of excellent quality and export them overseas. Particularly significant is its entry to the Japanese market since Japan is renowned for its advanced technology in soft dried sweet potato manufacturing. Next year, the sweet potato strips will be sold in a Japanese convenience store chain (Ministop). Moreover, the product has reached halal markets (Malaysia and Indonesia) by obtaining a halal certification (JAKIM) in June this year. Negotiations for export to the US and Europe are under way.<Copyright©AgraFood,kfoodstory.com>